AI Strategy

AI Strategy

by Bernard Marr
Epub (Kobo), Epub (Adobe)
Publication Date: 03/04/2025

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Is your business truly ready for the AI revolution? Future-proof your organization with a winning AI strategy.


AI Strategy is the executive playbook for turning artificial intelligence into long-term value and a competitive edge. Written by bestselling author and futurist Bernard Marr, it equips senior leaders with the clarity, tools and foresight to scale AI across the enterprise while managing risk and accelerating innovation.


Ideal for C-suite decision makers and business leaders, this guide addresses the strategic and operational realities of AI adoption at scale.


You'll learn how to:

- Align AI with business goals, governance and KPIs

- Anticipate ethical, legal and reputational challenges before they emerge

- Build internal capability, leadership buy-in and technical infrastructure

- Leverage real-world examples from energy, finance, healthcare and more

- Deliver measurable value through scalable, responsible AI integration


Whether you're launching a pilot or scaling enterprise-wide, AI Strategy helps you lead decisively, invest wisely and confidently build and execute a winning and sustainable AI strategy.


Themes include: AI adoption, digital transformation, responsible AI, innovation leadership, enterprise strategy, risk governance

ISBN:
9781398619562
9781398619562
Category:
Data warehousing
Format:
Epub (Kobo), Epub (Adobe)
Publication Date:
03-04-2025
Language:
English
Publisher:
Kogan Page
Bernard Marr

Bernard Marr is an internationally bestselling author, keynote speaker, and strategic advisor to some of the world's most influential companies and governments. He is an expert on topics as varied as future trends, business skills, artificial intelligence, big data, and blockchain. He has a regular column in Forbes and is the CEO of Bernard Marr & Co.

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