Building Men is a collection of life lessons offering clear, practical insights into shaping strong, principled young men for the next generation.

What defines the making of a man?

Jim Tracy didn’t just establish multi-million-dollar family-owned businesses from his humble garage; he, alongside his family, embodied the American Dream. Jim attributes this success to the mentors who helped shape him into the entrepreneur and Hall of Fame inductee he is today.

In Building Men, Jim explores the essence of true character building, sharing stories of pivotal figures who influenced his business acumen, integrity, and leadership. He offers invaluable insights for anyone looking to guide young men toward becoming conscientious individuals who consistently make wise decisions.

From lessons learned from his grandfather to the principles he instills in his grandchildren, Jim provides a roadmap for raising young men in our complex modern world, offering a wealth of inspiration and practical advice.