The research aim of my book, "Learning Social Behavioral Economic Cases," is to explore the intersection of human behavior and economic principles through the lens of behavioral economics. The author seeks to investigate how various factors such as bounded rationality, cognitive biases, and social influences affect decision-making processes in economic contexts. By examining these elements, Lok aims to provide insights into how human behavior can impact economic development and recession.

Additionally, the book intends to highlight the differences between traditional economic theories and behavioral economic theories. It emphasizes that understanding human behavior is crucial for comprehending how individuals and societies allocate scarce resources to meet their needs and wants. Through case studies, Lok aims to illustrate practical examples that demonstrate the influence of behavioral economics on organizational development and consumer behavior.

In summary, the research aim is to analyze the role of human behavior in economic decision-making and its implications for broader economic trends.