A fearless investigation into greenwashing, climate lies, and the corporate capture of sustainability.
Are we really saving the planet — or just rebranding the system that's killing it?
Carbonwashed is a bold, unfiltered look at how the climate crisis has been hijacked by capitalism, marketing, and political convenience. From fake net-zero pledges to billion-dollar greenwashing campaigns, this book pulls no punches.
If you've ever felt that mainstream climate action feels staged, sanitized, or strangely profitable — you're not crazy. You're awake.
Inside this book:
- Why most "climate solutions" reinforce the status quo
- How sustainability became a brand, not a transformation
- What net-zero really means (hint: nothing)
- How corporations profit from eco-anxiety and climate guilt
- The truth about degrowth, climate justice, and real systemic change
- Why the climate conversation has been designed to stay polite — and market-safe
This is not a book about hope. It's a book about power.
You won't find plastic straw bans or carbon footprint tips here — just a razor-sharp breakdown of the forces shaping the climate narrative, and the uncomfortable truth behind the world's most profitable crisis.
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