Language in Business, Language at Work

Language in Business, Language at Work

by Erika Darics and Veronika Koller
Epub (Kobo), Epub (Adobe)
Publication Date: 07/10/2021

Share This eBook:

  $57.99

Packed with contemporary examples from the business world, this is an exciting and engaging text which explains how language works in business, how to analyse it and how to use it in an informed and creative way.


The book is split into three parts, which look at business communication from corporate, management and employee perspectives. Wide-ranging in nature, it explores a variety of topics ranging from stakeholder communication and brand narratives to managing conflict and self-branding. Each chapter contains ample opportunity for readers to put new skills into practice, while case studies act as springboards for further discussion.


This is essential reading for students of both language and business-related disciplines, both during and beyond their studies. It is also an indispensable resource for teachers of business communication.

ISBN:
9781350307988
9781350307988
Category:
Communication studies
Format:
Epub (Kobo), Epub (Adobe)
Publication Date:
07-10-2021
Language:
English
Publisher:
Bloomsbury Publishing

This item is delivered digitally

Reviews

Be the first to review Language in Business.