Speak the Language of Startup Success with Lexicon of Entrepreneurship Terminology - The Ultimate Guide to 400 Essential Business Terms Every Founder Must Know

In the high-stakes world of startups and business ventures, one misunderstood term can mean the difference between securing funding and losing an investor. The Lexicon of Entrepreneurship Terminology gives you complete mastery of 400 critical concepts that form the foundation of every successful business journey.

This comprehensive reference covers the complete entrepreneurial spectrum:

Funding & Finance Essentials:

• Venture capital terms (Series A/B/C, Convertible Notes, Cap Tables)


• Valuation methods (Pre-money, Post-money, Unicorn Valuation)


• Alternative funding (Crowdfunding, Angel Investors, Venture Debt)


• Financial metrics (Burn Rate, CAC, LTV, Runway)

Business Models & Strategies:

• Modern frameworks (Lean Startup, Design Thinking)


• Revenue models (SaaS, Freemium, Subscription)


• Growth tactics (Growth Hacking, Viral Marketing)


• Pivot strategies and Business Model Canvas

Legal & Operational Terms:

• Corporate structures (LLC, C-Corp, B-Corp)


• Intellectual property (Patents, Trademarks, Trade Secrets)


• Founder agreements (Vesting, Equity Splits)


• Key contracts (NDAs, SLAs, Term Sheets)

Emerging Trends:

• Web3 and Blockchain business models


• Impact investing and ESG criteria


• Digital nomad entrepreneurship


• AI-powered startups

Each of the 400 alphabetically-organized terms includes:

1. Precise, investor-ready definition


2. Practical business application


3. Common usage in pitches and negotiations


4. Related concepts for deeper understanding

Perfect For:

• First-time founders preparing their venture


• Startup teams aligning their business vocabulary


• Business students mastering entrepreneurship concepts


• Corporate innovators exploring new ventures


• Investors analyzing pitch decks and term sheets


• Consultants advising early-stage companies

Special Features:

• Real-world examples from famous startups


• Common pitfalls in term usage


• Investor perspective on key concepts


• Quick-reference formatting

Part of the acclaimed Lexicon of Tech and Business series - trusted by founders worldwide for clear, authoritative terminology references. Whether you're writing your first business plan or negotiating a Series B round, this book ensures you'll always use the right terms with confidence.