At the company’s Worldwide Developer Conference in June 2013, Apple Inc. released the updated MacBook Air device to the public. The MacBook Air is available in two models; the 13 inch and 11 inch. The MacBook Air notebook boasts innovation and continued quality for technology consumers.

The new design offers users the standard storage of 4 GB, secondary storage of up to 128GB, 3.3 GHz of Turbo Boost and improved battery life. It also has as a part of its design a thin full-sized keyboard, retina display, and the new Force-Touch track-pad. Also included is a 1.4-1.6GHz dual-core, 720p FaceTime camera and Bluetooth 4.0.

Apple Inc.’s new MacBook Air and its many features will be the focus of this book. We will explore the various ways in which the use of the notebook may be maximized to increase consumer enjoyment. It is hoped that at the end of the piece, the knowledge base surrounding the product will be increased among users.