Successful book selling can feel just out of reach, leaving many aspiring 'indie' publishers feeling frustrated. How should we navigate the many-pathed woods of book publishing and marketing?

It's not enough to know how to publish an ebook on Kindle. With 1.4 million more books added each year, that's akin to throwing an empty hook into a vast sea. If you want to take a piece of the international book reader money pie, you'll need to understand market segments and how to focus your efforts.

With tips for avoiding the many pitfalls, learn from author/publisher Jennifer Lancaster how to position your new micro publishing house for success. (Some resources are Australian).

Get ready for the truth that no hybrid publisher will tell you… and find out how you can beat the odds to earn an income from books. Find within:

✓ A formula to calculate return on investment on book production

✓ Follow the way some online gurus sell books, OR

✓ Use the cheap eBook strategy - for a quantity approach

Once you know the secrets of marketing, your small publishing house can go on to benefit the world. So take up the challenge and read the book today.