A writer and graphic designer since 1986. Started the Creative and Graphics company Moran Campbell da Vinci in 1990 producing corporate ID, advertising (newspapers, magazines, point of sale, posters) and packaging (specialising in toys) for, among other clients, Harrods and Hamleys.

Writing credits has included over 40 books for children, a monthly comic for children, hundreds of cartoon strips for newspapers and magazines worldwide, puzzles for books, newspapers and magazines, comedy sketches for TV and a short comic play for BBC radio 5.