It's time to re-invent your body, health and athletic performance. We've been brainwashed into believing that endurance athletes need carbohydrates in order to perform optimally, but nothing could be further from the truth. In this book you'll find out why you don't need as many carbohydrates as you think, and what you can do about it.

Contents include:

- Why Choose Low Carbohydrate?

- Answering Objections to a Low Carb Diet

- Diet Explanation & Overview

- Easy-To-Use Grocery Shopping List

- Meal Plan for Regular Training Days

- Meal Plan for Heavy Training Days

- How to Fuel During Long Workouts

- Full Race Week Meal Plan

- Race Day Fueling

- And Several Tasty Recipes!

Get a breakthrough in performance, fat loss and health with a book that defies traditional sports nutrition madness!

About the Author

Ben Greenfield, Voted #1 Personal Trainer in the Nation in 2008, is a prominent expert voice in the burgeoning triathlon industry. Known as "The Brain" of triathlon, he holds a Master's degree in exercise science and biomechanics, an ISSN Sports Nutrition Certification, a Serotta Bike Fit Certification, and the highest attainable certification as a Strength & Conditioning Coach by the NSCA.

Each week his blog at BenGreenfieldFitness.com receives tens of thousands of unique visitors who download his weekly nutrition and training articles and audios. He is the voice and author for "Get-Fit Guy" the #1 fitness podcast in iTunes, owner of "Endurance Planet" an endurance sports media website and a regular contributor to triathlon publications such as LAVA magazine, Everymantri, OnTri, TriFuel, Xtri, and Firstoffthebike. Ben has competed in the Triathlon World Championships of Olympic, Half and Full Ironman distances, and is the #1 ranked triathlete for Triathlon Northwest.