Amanda Dewinter is an executive and success coach and has had an extensive career in marketing, working for blue-chip brands: in the media at BSkyB, launching The Movie Channel, at The Daily Telegraph, launching an international newspaper; in retail, at BHS; and in the book world at BCA. She is a social scientist and dedicated life-long learner with a degree in Economic and Social Sciences from the University of Manchester, a master's degree in Life Course Development from Birkbeck, University of London and a Graduate Diploma in Law from London law school, BPP. Amanda is passionate about the helping young people find opportunities to succeed and achieve their full potential and has been a school governor for over twenty years in both primary and secondary schools. In September 2020 she is taking over as Chair of Governors at a large all-through state school in London.