What We Ask Google

What We Ask Google

by Simon Rogers
Publication Date: 07/05/2026

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'This view from the other side of the search box is both charming and insightful, tapping into a deep well of curiosity.' Tim Harford, author of How to Make the World Add Up


Ever wondered what goes through other people’s minds – their silly questions, their inner anxieties, hopes and dreams?


In What We Ask Google, the company's Data Editor Simon Rogers explores insights from the world's biggest dataset: an epic snapshot, two decades long and counting, of our collective brain. What it reveals about us might surprise you.



  • In June the UK sees a spike in searches for ‘how to help a bee’

  • 'Where is Chuck Norris?' is the 17th most common English language question of all time

  • Around the world, it’s 2am when parents want to know how to get their baby to sleep

  • Reassuringly, people consistently want to know, ‘How often can you donate plasma?’


Brimming with insights that vary from the playful to the profound*, What We Ask Google* delves into the momentous and the mundane secrets of what we ask when we get the chance to ask anything, offering a surprisingly hopeful picture of humankind.

ISBN:
9781529955309
9781529955309
Category:
Psychology
Publication Date:
07-05-2026
Language:
English
Publisher:
Transworld
Available for download after 07/05/2026

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