"What's Going on with NFTs?" offers a comprehensive guide to understanding the rapidly evolving landscape of Non-Fungible Tokens. Through detailed chapters, readers will gain insight into the rise of NFTs, the workings of NFT marketplaces, the technology behind NFT ownership, and the diverse applications of NFTs beyond art. With insightful analysis and real-world examples, this book provides a roadmap for navigating the exciting yet complex world of NFTs and explores the implications of this digital revolution on industries, culture, and society at large.