Drawing on his more than forty years of sales experience, master motivator Zig Ziglar provides a wealth of inspirational and practical information for making it in today's fast-paced selling world. Ziglar's primary aim is to help sales professionals persuade their customers more effectively, more ethically, and more often! In this motivating book, he discusses:

• Where, when, and how to find prospects.


• How to deal with rude, angry, and disgruntled people.


• Why 70% of sales are made between 7:00 A.M. and 1:00 P.M.


• How top-selling pros manage stress.


• How to best utilize the telephone.