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Meeting Customer Needs

Meeting Customer Needs

by Ian Smith
Paperback
Publication Date: 01/10/2003

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This is a third edition of Meeting Customer Needs, a diploma level book in the Chartered Management of Institute series. This particular title meets the specific requirements of those taking the Unit DM45 entitled Customer Focus, Marketing and Planning.

A new website available for use with the text to provide revision notes and lecturers' notes. This book is ideal for managers seeking to establish or improve customer service and customer focus standards. It includes action plans, sample communications and checklists for managers to adapt for their own purposes. Real examples and new case studies are used throughout to illustrate points in a practical context.
ISBN:
9780750659840
9780750659840
Category:
Management of specific areas
Format:
Paperback
Publication Date:
01-10-2003
Language:
English
Publisher:
Taylor & Francis Ltd
Country of origin:
United Kingdom
Edition:
3rd Edition
Pages:
232
Dimensions (mm):
246x189x12mm
Weight:
0.45kg

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