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Microsoft CRM For Dummies

Microsoft CRM For Dummies

by Joel Scott and Michael DeLisa
Paperback
Publication Date: 22/08/2003

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This is the ideal introductory guide to Microsoft's much anticipated entry into the Customer Relationship Management (CRM) software marketplace.

It discusses the key features of Microsoft's CRM software, including tools to help businesses sell more effectively, manage all customer communications in one place, track and convert leads, make informed decisions faster, and provide consistent service.

It provides expert tips and tricks to make the software work more effectively, and explains how to achieve increased customer satisfaction, customer loyalty, and more profitable customer relationships.

The author is considered one of a handful of global experts on CRM for small- and medium-sized businesses.

About the Author

Joel Scott is among a handful of global experts on CRM for small and medium-sized businesses.

Michael DeLisa is the Director of Training at Computer Control Corporation.
ISBN:
9780764516986
9780764516986
Category:
Business applications
Format:
Paperback
Publication Date:
22-08-2003
Language:
English
Publisher:
John Wiley & Sons Inc
Country of origin:
United States
Pages:
384
Dimensions (mm):
234x189x22mm
Weight:
0.54kg

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