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Marketing Textbooks

Displaying results 1-46 of 46
Principles of Marketing 6e
Principles of Marketing 6e
by Sara Denize, Gary Armstrong, Philip Kotler and Stewart Adam
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$113.95
Principles of Marketing
Principles of Marketing
by Michael Volkov, Gary Armstrong, Philip Kotler, Sara Denize and Stewart Adam
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$106.50
Public Relations Writing
Public Relations Writing
by James Mahoney
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$78.75
Social Marketing MKT3SEM (Custom Edition)
Social Marketing MKT3SEM (Custom Edition)
by Eagle, Tapp Et Al
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$90.90
Advertising: Principles and Practice
Advertising: Principles and Practice
by Stone-Spence Brennan, William Wells, Linda Brennan, Sandra Moriarty, Nancy Mitchell and Robert Crawford
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Principles of Marketing + MyLab Marketing with eText
Principles of Marketing + MyLab Marketing with eText
by Michael Volkov, Gary Armstrong, Philip Kotler, Sara Denize and Stewart Adam
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Multiple copy pack
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$115.80
Consumer Behaviour in Action
Consumer Behaviour in Action
by Hume Winzar, Steven D'Alessandro and Peter Ling
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Services Marketing
Services Marketing
by Paul Patterson, Christopher Lovelock and Jochen Wirtz
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$113.50
Marketing Research
Marketing Research
by Joseph F. Hair and Bryan Lukas
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$125.25
Marketing
Marketing
by Linden Brown, Kenneth Deans, Gary Armstrong, Philip Kotler and Suzan Burton
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$116.75
Advertising and Integrated Brand Promotion
Advertising and Integrated Brand Promotion
by Angeline Close Scheinbaum, Richard J. Semenik, Chris Allen and Thomas O'Guinn
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$134.75
Principles of Integrated Marketing Communications
Principles of Integrated Marketing Communications
by Lawrence Ang
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$105.95
Strategic Communication
Strategic Communication
by James Mahoney
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$83.75
Strategic Marketing
Strategic Marketing
by Essam Ibrahim, Douglas West and John Ford
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Consumer Behaviour
Consumer Behaviour
by Angela Paladino, Aron O'Cass, Leon Schiffman and Jamie Carlson
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$118.90
Marketing Strategy Pack
Marketing Strategy Pack
by Alvin Lee and Mark Edwards
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An Introduction to Public Relations and Communication Management, 2e
An Introduction to Public Relations and Communication Management, 2e
by Joy Chia and Gae Synnott
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$78.95
PACK ADVERTISING AND PROMOTION 11e + DEVELOPING YOUR IMC PLAN 1e
PACK ADVERTISING AND PROMOTION 11e + DEVELOPING YOUR IMC PLAN 1e
by George E Belch and Michael A Belch
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Multiple-item retail product
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Integrated Marketing Communications with Online Study Tools 12 months
Integrated Marketing Communications with Online Study Tools 12 months
by William Chitty, Edwina Luck, Nigel Barker and Terence Shimp
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Multiple-item retail product
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Essentials of Marketing Research, Global Edition
Essentials of Marketing Research, Global Edition
by Naresh K. Malhotra
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Marketing
Marketing
by Jan Charbonneau, Michael R. Solomon, Elnora Stuart and Greg Marshall
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$108.90
Media, Culture and Society
Media, Culture and Society
by Paul Hodkinson
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The Art of SEO
The Art of SEO
by Eric Enge, Stephan Spencer, Jessie Stricchiola and Rand Fishkin
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$76.75
The SPIN Selling Fieldbook: Practical Tools, Methods, Exercises and Resources
The SPIN Selling Fieldbook: Practical Tools, Methods, Exercises and Resources
by Neil Rackham
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Value Pack Marketing: Real People Real Choices + MyMarketingLab with eText
Value Pack Marketing: Real People Real Choices + MyMarketingLab with eText
by Solomon, Michael R.
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Emarketing Excellence
Emarketing Excellence
by Dave Chaffey and P. R. Smith
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$76.95
Introduction to Sport Marketing
Introduction to Sport Marketing
by Bob Stewart and Aaron C. T. Smith
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$95.50
Public Relations: Strategies and Tactics, Global Edition
Public Relations: Strategies and Tactics, Global Edition
by Bryan H. Reber, Glen T. Cameron and Dennis L. Wilcox
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Public Relations Campaigns
Public Relations Campaigns
by Robina Xavier and Mark Sheehan
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Selling Today: Partnering to Create Value, Global Edition
Selling Today: Partnering to Create Value, Global Edition
by Gerald L. Manning, Barry Reece and Michael Ahearne
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Marketing
Marketing
by Fredy-Roberto Valenzuela
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$21.75
Basic Marketing Research: Pearson New International Edition
Basic Marketing Research: Pearson New International Edition
by Naresh K. Malhotra
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$111.95
Public Relations
Public Relations
by Jim Macnamara
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$101.75
Strategic Public Relations
Strategic Public Relations
by Kim Harrison
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$116.25
The New Solution Selling
The New Solution Selling
by Keith Eades
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Hardback
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Marketing Management, Global Edition
Marketing Management, Global Edition
by Philip Kotler and Kevin Lane Keller
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22%
OFF RRP  $154.95
$121.25
Selling: Managing Customer Relationships
Selling: Managing Customer Relationships
by Peter Rix
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RRP  $99.95
$95.35
Bollinger on Bollinger Bands
Bollinger on Bollinger Bands
by John Bollinger
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Hardback
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$64.25
Exploring Marketing Research (with Qualtrics Printed Access Card)
Exploring Marketing Research (with Qualtrics Printed Access Card)
by William G. Zikmund and Barry J. Babin
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Hardback
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Human Resource Management
Human Resource Management
by Hartel, Charmine Hrtel and Yuka Fujimoto
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$99.50
Sustainable Marketing: Pearson New International Edition
Sustainable Marketing: Pearson New International Edition
by John Schouten and Diane Martin
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RRP  $62.95
$60.90
Kotler
Kotler
by Philip Kotler and Kevin Keller
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$93.25
Research Methods for Arts and Event Management
Research Methods for Arts and Event Management
by Christine Burton and A. J. Veal
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$92.95
The McGraw-Hill 36-Hour Course: Online Marketing
The McGraw-Hill 36-Hour Course: Online Marketing
by Lorrie Thomas
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Risk Issues and Crisis Management in Public Relations
Risk Issues and Crisis Management in Public Relations
by Michael Regester and Judy Larkin
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$60.25
The Big Book of Sales Games
The Big Book of Sales Games
by Peggy Carlaw and Vasudha Kathleen Deming
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Paperback / softback
RRP  $44.99
$44.25